Rea Meinert

Image Consultant

Personal Styling
Color Consulation
Wardrobe Reset
Strategic Style Workshop & Soirée
Personal Shopping

“Beyond the surface. More than clothes. It’s the moment you recognize your worth and feel at home in your own skin.”

For the woman whose confidence and power are felt before she speaks.

"Empowering purpose-driven women, achievers and those navigating life’s transitions, to express clarity, confidence, and refined sophistication through personal style."

"Whether you are elevating your leadership presence or stepping into a new chapter of life, your style should embody your strength and vision. At Style Journey by Rea, I guide you in curating a wardrobe that reflects the woman you are becoming, with elegance and confidence, through every phase of your journey."

Services

Seasonal Wardrobe Reset

Declutter with purpose and build a wardrobe that reflects who you are now.

This session brings clarity to your daily choices, eliminating decision fatigue and aligning your closet with your lifestyle and goals.

Free 15 Minute Initial Consultation

  • The Wardrobe Reset is a powerful first step in elevating your style. It focuses on optimizing your current wardrobe—identifying what works, letting go of what no longer serves you, and breathing new life into existing pieces.

    What You Get from Your Wardrobe Edit

    • A personalized, in-home wardrobe review tailored to your lifestyle and goals

    • Honest, expert guidance on what to keep, alter, or release

    • Fresh outfit combinations styled from your existing wardrobe

    • Visual documentation of styled looks for easy future reference

    • A curated list of wardrobe gaps to guide intentional future shopping

    • Immediate, visual results—so you feel more confident getting dressed every day

    What to Expect During Your Session

    Initial Consultation

    We begin with a short phone call and a questionnaire to understand your personal style, lifestyle, wardrobe goals, and any specific concerns. This allows me to tailor the session precisely to your needs.

    Face & Body Analysis
    (Disregard if you’ve already completed this with me.) Before we dive into your wardrobe, we’ll do a face and body analysis to better understand your proportions and natural features. This ensures that our wardrobe decisions are aligned with your unique shape and appearance.

    In-Home Wardrobe Edit

    During the session, we’ll go through your wardrobe item by item. You’ll try on key pieces so we can evaluate what flatters you and aligns with your current style—and what no longer fits your needs or goals.

    Outfit Creation & Styling
    I’ll curate fresh outfit combinations using your existing wardrobe, showing you how to see familiar pieces in new and exciting ways. This stage blends creativity with practicality, ensuring every look reflects your personal style. The final result will highlight the quality and versatility of the clothing you already own.

    Photo Documentation

    Each styled look is photographed to give you a personalized reference gallery. This makes everyday dressing easier and ensures you can replicate the outfits with confidence.

    Wardrobe Gap List

    We’ll finish with a focused list of essential items your wardrobe is missing—acting as a smart shopping guide for future purchases that truly support your style evolution.

    Service investment varies based on wardrobe size.

    Starting 760 CHF · 4 hrs

    Additional Time: CHF 190 per hour

    Personal shopping services are available upon request.

    Please note:

    • Transportation costs are not included and may apply depending on location.

    • Weekend appointments are available with a 20% surcharge.

Color Analysis

Color for Impact


The colors you wear influence how you’re perceived and how you show up.

This tailored color session brings clarity and intention to your wardrobe, helping you make confident, aligned choices that support your personal brand and presence.


Free 15 Minute Initial Consultation

  • Tonal Color Consultation – The Modern Way
    A science-based color analysis rooted in the Munsell theory—a modern approach that studies three attributes of color: value, hue, and chroma. By examining the natural shades in your eyes, hair, and skin, we reveal the palette that harmonizes most beautifully with you.

    The Procedure

    ·       Step 1: Introduction to Color
    We begin with an explanation of how tonal color works, giving you a clear understanding of the principles behind your analysis.

    ·       Step 2: Professional Draping & Color Test
    Through a refined draping process, I will place selected colors near your face to identify your dominant palette, followed by your secondary and tertiary palettes.

    ·       Step 3: Your Personalized Palette
    Once your palettes are revealed, you’ll see your complete range of colors and learn how to wear them—whether in clothing, accessories, or hair color.

    ·      Step 4: Makeup Recommendation
    I’ll recommend your most flattering lipstick and blush shades. You’ll have the opportunity to test them yourself during the session to see how the colors complement your complexion.

    ·       Step 5: Personal Recap
    After the consultation, you’ll receive a detailed email summary to guide you whenever you shop or style yourself.

    The Takeaway

    ·      A 42-color swatch showcasing your most flattering shades, tailored to your unique palette.

    ·      Radiant Confidence
    Look fresher, smoother, and more youthful, while minimizing imperfections and enhancing your natural radiance.

    ·      Effortless Elegance
    Reduce decision fatigue with a clear guide to your best colors, making shopping and styling simple and enjoyable.

    ·      Empowered Presence
    Feel assured and confident knowing you’re always wearing the right colors to express your best self.

    Total Investment: CHF 320‍ ‍
    1 hour 30 - 1 hour 45 minutes
    Exceeding Hour: CHF 190

    Add On:
    Day Makeup Tutorial (1 Hour): CHF 190


    Please note:

    • Weekend appointments are available with a 20% surcharge.

Personal Styling

Personal Image and Style

Curate a wardrobe that embodies confidence, presence, and purpose.

This is designed to support your leadership, life transitions, and evolving personal journey.

Free 15 Minute Initial Consultation

  • In-Studio Personal Styling

    Discover. Define. Refine.

    Imagine walking into any room with quiet confidence — knowing every outfit flatters your body, enhances your best features, and reflects your true personality.

    This in-studio experience helps you understand yourself on a deeper level. Through expert analysis and guided discovery, you’ll gain clarity and direction to build a wardrobe that feels aligned, effortless, and uniquely yours.

    The Classic Experience

    Total Investment: CHF 760
    Rate: CHF 190 per hour
    Duration: 2 sessions — 4 hours total

    Your transformation unfolds in two bespoke sessions:

    Session One — Style Discovery & Analysis (2 hours)

    Your journey begins with a detailed style questionnaire, so I can understand your lifestyle, preferences, and goals.

    During your studio appointment, we will:

    • Analyze your body shape, face shape, and skin undertone
    • Define your personal style identity
    • Discuss silhouettes, fabrics, and colors that enhance your unique features

    You will receive a tailored Style Booklet — outlining your best colors, shapes, and personalized recommendations for confident wardrobe decisions.

    Session Two — Style Forward Fitting & Moodboard (2 hours)

    A curated selection of pieces is ordered based on your style needs and goals.
    You’ll return to the studio for a fitting session where we will:

    • Review your Style Moodboard for clarity and inspiration
    • Try on up to three fully styled outfits selected for your lifestyle — not a fantasy
    • Learn how to integrate these new looks effortlessly into your everyday life

    This ensures you not only look elevated, but feel authentic and empowered in what you wear.

    Perfect for: those ready to understand their natural features and move forward with a confidently refined personal style.

    Additional Services

    • At-home service is also available
    • Personal shopping services are available upon request

    Please Note

    • Transportation costs may apply depending on location
    • Weekend appointments are available with a 20% surcharge

Elegant afternoon tea set with pastries, a teapot, and a wine glass on a white table.

Exclusive Color Soirée

Step into an exclusive Express Color Consultation Soirée – an intimate gathering where friends, family or colleagues can connect, relax, and discover the art of color.

Choose between a stand-up Evening Apero or a refined sit-down High Tea Party to suit your group’s preference.

Book your Apero or High Tea gathering today and let’s create a memorable time journey together!   

Free 15 Minute Initial Consultation

  • Step into an exclusive Express Color Consultation Soirée – a stylish and intimate gathering where friends or colleagues can connect, relax, and discover the art of color and their unique dominant coloring.

    Choose between:
    A chic stand-up Evening Apero – perfect for a lively, social ambiance.

    A refined sit-down High Tea Party – for an elegant and relaxed experience.

    What’s Included:

    • A Quick Presentation on Colors & Their Effect – Learn how color influences perception, mood, and personal expression.

    • Personalized Dominant Coloring Analysis (30 mins per guest with testing).

    • Dominant Color Swatch + 10 draping of favorite colors & combinations.

    • Guidance on Creating Color Combinations from your personalized palette.

    • Light bites & free-flow drinks – Includes wine, bubbles, and a selection of beverages.

    Perfect for:

    • Small Business

    • Celebrations

    • Team Building

    • Bachelorette Parties

    • Girls’ Night Out/In

    • Birthday Gatherings

    • Creative Networking Events

    • Special Occasion Gift Experience

    Apero Option:

    Minimum 5 people | ⏳ 3 hours (plus 30 min per additional guest).
    170 CHF per person

    High Tea Option:

    Maximum 4 people | Enjoy an intimate, stylish experience.
    170 CHF per person

Personal Shopping

Experience a smarter, more refined way to shop — one that saves you time, eliminates guesswork, and elevates your personal style with ease.

Each service is thoughtfully designed around your lifestyle, body shape, and color palette, ensuring every piece you bring in works beautifully for you.

Whether we shop together, curate pieces in-studio, or deliver them to your door, you’ll receive expert support and carefully selected looks that align with who you are and where you're headed.

This is shopping with intention, confidence, and a touch of quiet luxury.

  • Personal Shopping

    Tailored, guided and elevated — designed to help you shop with clarity and confidence.

    ⚠️ Full shopping services are only available after completing the In-Studio Styling Experience (CHF 380), unless you're requesting sourcing for a specific item (e.g. a bags, jewelry or shoes).


    Option 1: Curated Boutique Experience

    💎 CHF 1,140
    Includes boutique sourcing and a 2-hour in-store fitting
    ➕ Extra time: CHF 190 per hour

    A premium, concierge-style experience. I pre-select complete looks from up to 3 trusted boutiques or one full-service store like Globus, based on your approved moodboard and style direction.
    You arrive to a fully prepared fitting — we refine each look together for the perfect fit, silhouette and color harmony.


    Option 2: In-Studio Shopping Experience

    💎 CHF 1,030
    Includes online sourcing and a 2-hour private studio fitting
    ➕ Extra studio time: CHF 190 per hour

    Based on your personalized moodboard and style goals, I curate versatile wardrobe pieces from trusted online sources.
    We meet in-studio to try everything on and refine the fit, styling and combinations in a relaxed, private setting.

    Effortless Style, Delivered

    Personal Shopping Add-On:
    💼 20% finder’s fee on kept items
    📦 Minimum order: CHF 400
    🚚 Delivery: CHF 50 (optional)

    We source the perfect pieces for you — both online and in-store — based on your style, sizing and wardrobe needs.

    This service includes sourcing, purchasing and returns, but does not include fittings or styling sessions.

The Gift of Style

More than a present, it's a personal transformation wrapped in elegance.

Whether she’s entering a new life chapter, rebuilding her identity, or simply longing to reconnect with her authentic self, this experience offers her the space to feel seen, heard, and beautifully supported.

Each session is designed to go beyond clothes, bringing clarity to her style, ease to her daily routine, and renewed confidence in how she shows up in the world. With expert guidance, thoughtful care, and a touch of luxury, this is a gift that lingers far beyond the moment.

Presented with refinement, intention, and warmth, this is the kind of experience she’ll never forget.

  • What’s Included – Choose One Signature Experience

    • Color for Impact
      Discovering Your Best Colours
      An in-depth color consultation using the Munsell tonal system and professional draping techniques.
      You’ll discover the shades that naturally enhance your features, energy, and style presence. Leave with a customized 42-color swatch kit and practical guidance on how to use your palette in clothing, accessories, and makeup.

    • Personal Image and Style
      Defining Your Unique Style
      A one-on-one styling session to help you uncover and embrace your authentic style.
      We’ll align your wardrobe with your personality, lifestyle, and goals—ensuring your outward image reflects your inner confidence. Expect expert guidance on silhouettes, outfit building, and mindful shopping so you can dress with ease and intention.

    Why It Works

    • Sessions are hosted in a warm, elegant studio space in Basel, complete with light refreshments or champagne

    • Each experience blends science-based analysis with intuitive, personalized styling

    • Perfect for women in transition, those seeking a confidence boost, or anyone ready to embrace their true style

    Voucher Options & Delivery

    • Available for pick-up or same/next-day delivery within Basel

    • Shipping outside Basel available for an additional fee

    • You may also gift a specific monetary amount, allowing the recipient to choose the service that suits them best

Color Consultation

Exclusive Color Soirée

Gift Voucher

Image Consulting - Personal Styling - Color Analysis - Basel - Switzerland

“Style isn’t just about what we wear; it’s a reflection of our personal evolution and growth.”

Rea Meinert - Image Consultant - Basel

About me

From Journalism to Global Living: A Journey of Empowerment Through Clothing and Identity

My professional journey began in journalism and television production, then evolved into roles in event management, HR, and real estate—spanning industries and continents. Over the past 15 years, I’ve also embraced life as a wife, mother, and expatriate, constantly adapting to new cultural and professional landscapes.

Frequent relocations required more than practical changes—they demanded personal reinvention. Each move meant reestablishing myself with clarity, confidence, and credibility.

Coming from a developing country and a competitive world, I learned early that style isn’t superficial—it’s strategic. Appearance speaks before we do, shaping perception and opening doors.

Supporting women in transition came naturally. I saw how intentional style aligned with identity can build presence and empower change. What started informally grew into a calling.

To deepen my impact, I pursued formal training in image consulting, color analysis, personal styling, makeup artistry, and etiquette. This allowed me to bridge my lived experience with professional expertise.

Today, I help women in leadership or periods of transition harness the power of image to lead with clarity, presence, and purpose. My work bridges strategy and style—equipping clients to align their outward appearance with their inner ambition and professional goals.

Style Journey by Rea - Personal Styling - Color Analysis - Seasonal Wardrobe Edit

Testimonies

International Image Consultant - Europe