Rea Meinert

Image Consultant

Personal Styling
Color Consulation
Wardrobe Refinement
Strategic Style Workshop & Soirée

“Knowing your colors and silhouette is confidence. It allows you to own every room without saying a word.”

Refined Style for Women of Presence and Purpose.

"Empowering purpose-driven women, achievers and those navigating life’s transitions, to express clarity, confidence, and refined sophistication through personal style."

"Whether you are elevating your leadership presence or stepping into a new chapter of life, your style should embody your strength and vision. At Style Journey by Rea, I guide you in curating a wardrobe that reflects the woman you are becoming, with elegance and confidence, through every phase of your journey."

Services

Color Analysis

Color for Impact


The colors you wear influence how you’re perceived and how you show up.

This tailored color session brings clarity and intention to your wardrobe, helping you make confident, aligned choices that support your personal brand and presence.


Free 15 Minute Initial Consultation

  • Tonal Color Consultation – The Modern Way
    A science-based color analysis rooted in the Munsell theory—a modern approach that studies three attributes of color: value, hue, and chroma. By examining the natural shades in your eyes, hair, and skin, we reveal the palette that harmonizes most beautifully with you.

    The Procedure

    ·       Step 1: Introduction to Color
    We begin with an explanation of how tonal color works, giving you a clear understanding of the principles behind your analysis.

    ·       Step 2: Professional Draping & Color Test
    Through a refined draping process, I will place selected colors near your face to identify your dominant palette, followed by your secondary and tertiary palettes.

    ·       Step 3: Your Personalized Palette
    Once your palettes are revealed, you’ll see your complete range of colors and learn how to wear them—whether in clothing, accessories, or hair color.

    ·       Step 4: Personal Recap
    After the consultation, you’ll receive a detailed email summary to guide you whenever you shop or style yourself.

    The Takeaway

    ·      A 42-color swatch showcasing your most flattering shades, tailored to your unique palette.

    ·      Radiant Confidence
    Look fresher, smoother, and more youthful, while minimizing imperfections and enhancing your natural radiance.

    ·      Effortless Elegance
    Reduce decision fatigue with a clear guide to your best colors, making shopping and styling simple and enjoyable.

    ·      Empowered Presence
    Feel assured and confident knowing you’re always wearing the right colors to express your best self.

    Duration:
    1 hour 30 - 1 hour 45 minutes| CHF 320
    Exceeding Hour: CHF 180
    Makeup Recommendation (15-20 mins): CHF 55
    Day Makeup Tutorial (min. 45 mins): CHF 120

Seasonal Wardrobe Refinement

Declutter with purpose and build a wardrobe that reflects who you are now.

This session brings clarity to your daily choices, eliminating decision fatigue and aligning your closet with your lifestyle and goals.

Free 15 Minute Initial Consultation

  • The Wardrobe Edit is a powerful first step in elevating your style. It focuses on optimizing your current wardrobe—identifying what works, letting go of what no longer serves you, and breathing new life into existing pieces.

    What You Get from Your Wardrobe Edit

    • A personalized, in-home wardrobe review tailored to your lifestyle and goals

    • Honest, expert guidance on what to keep, alter, or release

    • Fresh outfit combinations styled from your existing wardrobe

    • Visual documentation of styled looks for easy future reference

    • A curated list of wardrobe gaps to guide intentional future shopping

    • Immediate, visual results—so you feel more confident getting dressed every day

    What to Expect During Your Session

    Initial Consultation

    We begin with a short phone call and a questionnaire to understand your personal style, lifestyle, wardrobe goals, and any specific concerns. This allows me to tailor the session precisely to your needs.

    Face & Body Analysis
    (Disregard if you’ve already completed this with me.) Before we dive into your wardrobe, we’ll do a face and body analysis to better understand your proportions and natural features. This ensures that our wardrobe decisions are aligned with your unique shape and appearance.

    In-Home Wardrobe Edit

    During the session, we’ll go through your wardrobe item by item. You’ll try on key pieces so we can evaluate what flatters you and aligns with your current style—and what no longer fits your needs or goals.

    Outfit Creation & Styling
    I’ll curate fresh outfit combinations using your existing wardrobe, showing you how to see familiar pieces in new and exciting ways. This stage blends creativity with practicality, ensuring every look reflects your personal style. The final result will highlight the quality and versatility of the clothing you already own.

    Photo Documentation

    Each styled look is photographed to give you a personalized reference gallery. This makes everyday dressing easier and ensures you can replicate the outfits with confidence.

    Wardrobe Gap List

    We’ll finish with a focused list of essential items your wardrobe is missing—acting as a smart shopping guide for future purchases that truly support your style evolution.

    Service investment varies based on wardrobe size.

    Starting 760 CHF · 4 hrs

    Exceeding hour · 180CHF

    Personal shopping services are available upon request.

Personal Styling

Personal Image and Style

Curate a wardrobe that embodies confidence, presence, and purpose.

This is designed to support your leadership, life transitions, and evolving personal journey.

Free 15 Minute Initial Consultation

  • In-Studio Personal Styling

    The Transformation

    Imagine walking into any room with confidence, knowing every outfit flatters your body, highlights your best features, and reflects your true personality.

    With this experience, you’ll gain:

    • A wardrobe direction tailored to your unique style and lifestyle

    • Confidence in expressing your style personality effortlessly

    • 3–5 complete, curated outfits selected just for you

    • Expert guidance on silhouettes, accessories, and finishing touches

    • A clear shopping and wardrobe strategy that saves time and avoids costly mistakes

    • A moodboard and photo documentation for future inspiration

    This is more than styling — it’s a transformation in how you see yourself and how the world sees you.

    💎 The Experience

    Personal styling with me is not a one-size-fits-all service — it’s a curated journey. Before you arrive, I dedicate hours to studying your profile, creating a moodboard, and sourcing outfits so that every step of your session is intentional, efficient, and inspiring.

    📌 How It Works

    1. Style Questionnaire (Pre-Work)
    You’ll complete a detailed style questionnaire so I can study your preferences, lifestyle, and goals. This builds the foundation for your personal style direction and your first moodboard.

    2. In-Studio Analysis & Moodboard Approval · minimum 2 hours
    At my studio, we’ll analyze your body shape, face shape, and coloring, and refine your style personality. This step includes in-depth discussions and clarifications. I’ll present a moodboard of curated looks, which you’ll approve before moving forward.

    • If you prefer, I can send the recap directly by email (see Tier 1).

    • For the full experience, we proceed to the Outfit Fitting. I’ll source and order 3–5 outfits tailored specifically for you.

    3. Outfit Fitting · minimum 1 hour (second session)
    You’ll try on the pre-selected 3–5 outfits. I’ll guide you on silhouettes, accessories, and styling techniques to ensure each look creates maximum impact.

    4. Strategy & Recap
    At the end of the process (in person or by email), you’ll receive:

    • Personalized styling advice

    • Photo documentation of your styled looks

    • A finalized moodboard to guide your future wardrobe decisions

    💰 Pricing & Packages

    Tier 1: Styling Without Outfit Try-On

    For clarity, direction & wardrobe strategy only

    • 190 CHF per hour

    • 2 hours minimum (380 CHF)

    • Includes: style questionnaire, in-studio analysis, moodboard, email recap with styling advice & shopping strategy

    Tier 2: Styling With Outfit Try-On (Signature Experience)

    Full transformation, divided into two sessions

    • 570 CHF (3 hours at 190 CHF/hour)

    • Session 1 (2 hrs): analysis, discussions & moodboard approval → I source & order 3–5 outfits

    • Session 2 (1 hr+): outfit fitting, styling guidance, photos & recap

    • Includes: pre-work, 3–5 curated outfits, styling recap, finalized moodboard

    VIP At-Home Styling

    For clients who want the luxury of styling at home

    • +300 CHF surcharge

    • The full service lasts approximately 4 hours in total (2 sessions)

    • Covers: transportation of outfits, assistant support & styling materials

    Personal shopping services are available upon request.

Elegant afternoon tea set with pastries, a teapot, and a wine glass on a white table.

Exclusive Color Soirée

Step into an exclusive Express Color Consultation Soirée – an intimate gathering where friends, family or colleagues can connect, relax, and discover the art of color.

Choose between a stand-up Evening Apero or a refined sit-down High Tea Party to suit your group’s preference.

Book your Apero or High Tea gathering today and let’s create a memorable time journey together!   

Free 15 Minute Initial Consultation

  • Step into an exclusive Express Color Consultation Soirée – a stylish and intimate gathering where friends or colleagues can connect, relax, and discover the art of color and their unique dominant coloring.

    Choose between:
    A chic stand-up Evening Apero – perfect for a lively, social ambiance.

    A refined sit-down High Tea Party – for an elegant and relaxed experience.

    What’s Included:

    • A Quick Presentation on Colors & Their Effect – Learn how color influences perception, mood, and personal expression.

    • Personalized Dominant Coloring Analysis (30 mins per guest with testing).

    • Dominant Color Swatch + 10 draping of favorite colors & combinations.

    • Guidance on Creating Color Combinations from your personalized palette.

    • Light bites & free-flow drinks – Includes wine, bubbles, and a selection of beverages.

    Perfect for:

    • Small Business

    • Celebrations

    • Team Building

    • Bachelorette Parties

    • Girls’ Night Out/In

    • Birthday Gatherings

    • Creative Networking Events

    • Special Occasion Gift Experience

    Apero Option:

    Minimum 5 people | ⏳ 3 hours (plus 30 min per additional guest).
    170 CHF per person

    High Tea Option:

    Maximum 4 people | Enjoy an intimate, stylish experience.
    170 CHF per person

Online Personal Styling

Strategic Style & Impact Workshop

An empowering and interactive session designed to help you project confidence, authority, and authenticity.

Learn how to refine your presence, align your style with your goals, and use clothing as a strategic tool to influence and inspire whether in the boardroom, on stage, or at networking events.

  • Own the Room Before You Even Speak
    Workshops • Coffee Talks • Public Speaking • 1:1 Coaching

    In today’s fast-paced, image-driven world, your outfit walks into the room before you do. People form opinions in just 30 seconds — and 93% of that impression is based on non-verbal cues.

    Through my interactive workshops, inspiring coffee talks, impactful keynote sessions, and tailored coaching, I help ambitious, purpose-driven women and professionals:

    • Refine their presence to project confidence and authority

    • Align their style with their personal brand, goals, and lifestyle

    • Master strategic dressing to communicate without saying a word

    From corporate boardrooms to networking events, I share my signature 3 Pillars of Strategic Style™Presence, Alignment, and Authority — empowering you to use clothing, grooming, and body language as tools for influence, credibility, and impact.

    Perfect for:

    • Corporate teams seeking a professional presence upgrade

    • Women leaders and executives

    • Entrepreneurs ready to elevate their personal brand

    • Networking groups, conferences, and retreats

    Formats available:

    • Coffee Talks (15–30 min): Inspiring bite-sized sessions perfect for networking events or team meetings

    • Workshops (1–3 hours): Hands-on, interactive style and presence training

    • Keynote Speeches (30–60 min): Motivational, image-focused talks for large audiences

    • Private Coaching: Tailored 1:1 sessions to transform your image and wardrobe strategy

    Price upon request

The Gift of Style

More than a present, it's a personal transformation wrapped in elegance.

Whether she’s entering a new life chapter, rebuilding her identity, or simply longing to reconnect with her authentic self, this experience offers her the space to feel seen, heard, and beautifully supported.

Each session is designed to go beyond clothes, bringing clarity to her style, ease to her daily routine, and renewed confidence in how she shows up in the world. With expert guidance, thoughtful care, and a touch of luxury, this is a gift that lingers far beyond the moment.

Presented with refinement, intention, and warmth, this is the kind of experience she’ll never forget.

  • What’s Included – Choose One Signature Experience

    • Color for Impact
      Discovering Your Best Colours
      An in-depth color consultation using the Munsell tonal system and professional draping techniques.
      You’ll discover the shades that naturally enhance your features, energy, and style presence. Leave with a customized 42-color swatch kit and practical guidance on how to use your palette in clothing, accessories, and makeup.

    • Personal Image and Style
      Defining Your Unique Style
      A one-on-one styling session to help you uncover and embrace your authentic style.
      We’ll align your wardrobe with your personality, lifestyle, and goals—ensuring your outward image reflects your inner confidence. Expect expert guidance on silhouettes, outfit building, and mindful shopping so you can dress with ease and intention.

    Why It Works

    • Sessions are hosted in a warm, elegant studio space in Basel, complete with light refreshments or champagne

    • Each experience blends science-based analysis with intuitive, personalized styling

    • Perfect for women in transition, those seeking a confidence boost, or anyone ready to embrace their true style

    Voucher Options & Delivery

    • Available for pick-up or same/next-day delivery within Basel

    • Shipping outside Basel available for an additional fee

    • You may also gift a specific monetary amount, allowing the recipient to choose the service that suits them best

Color Consultation

Exclusive Color Soirée

Gift Voucher

Image Consulting - Personal Styling - Color Analysis - Basel - Switzerland

“Style isn’t just about what we wear; it’s a reflection of our personal evolution and growth.”

Rea Meinert - Image Consultant - Basel

About me

From Journalism to Global Living: A Journey of Empowerment Through Clothing and Identity

My professional journey began in journalism and television production, then evolved into roles in event management, HR, and real estate—spanning industries and continents. Over the past 15 years, I’ve also embraced life as a wife, mother, and expatriate, constantly adapting to new cultural and professional landscapes.

Frequent relocations required more than practical changes—they demanded personal reinvention. Each move meant reestablishing myself with clarity, confidence, and credibility.

Coming from a developing country and a competitive world, I learned early that style isn’t superficial—it’s strategic. Appearance speaks before we do, shaping perception and opening doors.

Supporting women in transition came naturally. I saw how intentional style aligned with identity can build presence and empower change. What started informally grew into a calling.

To deepen my impact, I pursued formal training in image consulting, color analysis, personal styling, makeup artistry, and etiquette. This allowed me to bridge my lived experience with professional expertise.

Today, I help women in leadership or periods of transition harness the power of image to lead with clarity, presence, and purpose. My work bridges strategy and style—equipping clients to align their outward appearance with their inner ambition and professional goals.

Style Journey by Rea - Personal Styling - Color Analysis - Seasonal Wardrobe Edit

Testimonies

International Image Consultant - Europe